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Welcome to Sport Rider Inc.

Stop in for all of your powersports needs. From parts to service, accessories to apparel, we’ve got it all. Plus, the greatest ATVs, side-by-sides, snowmobiles, and motorcycles around! Let us help you find the perfect machine.

Serving Western Wisconsin for 34 years!

  • Polaris Snowmobiles - Terrain Domination Challenge
  • Polaris Spring Sales Event
  • Victory - Customer Cash
  • Slingshot Get In. Stand Out. Sales Event

Ask about our in-house promotions:


March and April ONLY

2 Year Warranty INCLUDED. Up to a $1200 Value!

Sportsman 450 & 570 (1-Up) - 5 Year Warranty INCLUDED. Up to an $1800 Value!

Ranger 900 & 1000 - 5 Year Warranty INCLUDED. Up to an $1800 Value!


3 Year Tire and Wheel Warranty. Up to $500 Free Accessories!